Steelers fans near and far, and NFL fans from around the globe, will descend on the City of Pittsburgh for the 2026 NFL Draft Presented by Bud Light on April 23-25.
And for those looking for the black and gold flavor, Steelers Country is your go-to destination, located in the NFL Draft Experience Presented by American Express at Point State Park.
The Steelers are providing fans with ways to engage with the team during the NFL Draft with interactive exhibits and live programming, all free with the NFL OnePass app. In addition, there will be retail experiences and an exclusive sweepstakes.
"With our deep football roots and central location, we know fans from across the league will flock to Pittsburgh for this year's Draft," said Dan Rooney, Vice President of Strategy for the Pittsburgh Steelers. "We also know Steelers Nation will be out in full force, so we wanted to create a dedicated place for our fans—some of the most passionate in all of sports—to gather, celebrate our traditions, and enjoy a memorable Draft experience together."
If you want a Pittsburgh feel to the Draft, this is the place to visit.
Steelers Country is a 12,000-square-foot interactive landing spot for fans of all ages that shares the traditions of Steelers Nation and is a place for fans to gather.
Steelers Country features:
--> Steelers Nation Unite Bar – A global Steelers-themed bar experience with rotating locations from Steelers bars around the world, offering beverages for purchase.
--> Immersive Fan Cave – A 1970s-inspired Pittsburgh basement, recreating the look and feel of a classic Steelers fan's home.
--> Steelers Six Super Bowl Rings Display – Larger-than-life replicas celebrating each of the franchise's championship victories.
--> Entertainment and Shows - Fans will also have the opportunity to watch live Q&As with Steelers Legends and current players, enjoy daily entertainment on the Steelers Country stage, including the Steelers Draft Countdown Show on Thursday, April 23 from 7-8 p.m., and Friday, April 24 from 6-7 p.m.
--> Terrible Towel Art Piece – A custom installation honoring one of the most iconic symbols in all of sports.
--> Yard Games & Photo Opportunities – Interactive games and branded photo moments for fans of all ages.
Steelers Pro Shop Locations:
The Steelers Merchandise trailer will be located within the Steelers Country footprint throughout Draft weekend.
In addition, multiple retail locations throughout the Draft footprint will feature exclusive merchandise and the latest Steelers gear. Fans can visit the temporary Steelers Pro Shop location at 275 North Shore Drive, Pittsburgh Pa 15212 all through April for your complete lineup of Steelers gear and exclusive NFL Draft items and a special-edition Terrible Towel created to celebrate Pittsburgh hosting the Draft.
Fans can also visit the Steelers Pro Shop Online Store.
Lombardi Trophy Display:
Fans can get a first-hand look at the Steelers Super Bowl trophies on display directly across from Steelers Country at Point State Park.
Steelers Country Hours:
Thursday, April 23 12:00 – 10:00 p.m.
Friday, April 24 12:00 – 10:00 p.m.
Saturday, April 25 9:00 a.m. – 6:00 p.m.
* All times are local and subject to change. Admission is free once you register on the NFL OnePass App.
NFL OnePass App:
Fans planning to attend Steelers Country within the free 2026 NFL Draft Experience must download the NFL OnePass App and register, available through NFL.com/DraftAccess, NFL OnePass provides access to event details, schedules, and important Know-Before-You-Go information for Draft weekend.
Draft Day VIP Sweepstakes:
Fans can sign up for the Draft Day VIP Sweepstakes, exclusively through the Steelers Mobile App until April 10.
The winner and a guest will receive 2 Inner Circle tickets to Day 1 of the NFL Draft, roundtrip airfare for 2*, and a four-night hotel stay in downtown Pittsburgh. * Please note, only winners who reside farther than 200 miles from Pittsburgh are guaranteed airfare.
Sign up for the Draft Day VIP Sweepstakes on the Steelers Mobile App.
