When you have Antonio Brown on the field, you know what's going to happen. He's going to draw the double coverage, he's going to get the opponents best cornerback on him all day, he's going to get all kinds of attention.
It's that simple.
What is also simple is that it's going to cause the team's other receivers, including Markus Wheaton and Darrius Heyward-Bey, to face one-on-one coverage all day.
"I told them if I am getting double teamed, you have to take it personal," said Brown. "If you have one guy covering you. If they are going to match up one guy on you, and that might not even be their best guy, you have to take it personal and win that matchup and be accountable to your quarterback."
And that is exactly what they are doing.
"I think as a receiver, as a running back, as a football player you should take it personal any time you are single teamed, any time it's one on one," said Wheaton. "Your job is to beat the person across from you and that's what we pride ourselves on. If it's one on one, I am going to do everything I can to beat the person across from me."
While Brown was on fire catching nine passes for 195 yards, Heyward-Bey chimed in with four receptions for 77 yards and a touchdown and Wheaton with two receptions for 67 yards.
"We do take it personal," said Heyward-Bey. "I am just thinking to myself I have to do my job, make a play for Ben (Roethlisberger), and make a play for this team. We feel very confident that when we have opportunity to throw the ball in one on one coverage we are going to make the play.
"AB always says to make plays. He has our back and we have his. We have to go out there and make the same types of plays he makes."