Rock Steelers Style

Rock Steelers Style header graphic

Join us for Rock Steelers Style 2017: Football, Family and Fun. See your 2017 Pittsburgh Steelers suit up, along with their families, in an evening of fashion and entertainment. This exciting event benefits the UPMC Sports Medicine Concussion Program and Cancer Caring Center. Stay tuned for announcements about special guests and performers for this annual event.

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UPMC Sports Medicine Concussion Program

UPMC Concussion Center

The University of Pittsburgh Medical Center (UPMC) Sports Medicine Concussion Program, established in 2000, is the first of its kind and largest ongoing clinical service and research program that focuses on the diagnosis, evaluation and management of sports- related concussion in athletes of all levels. Led by Michael Collins, PhD, the program's internationally known team of clinicians and researchers are world leaders in studying the neurocognitive effects of sports-related concussion and pioneering the development of better methods of post-concussion evaluation to determine when it is safe for an athlete to return to sports. The team provides oversight and consultation to assist sports teams' medical staff in making objective return-to-play decisions after the occurrence of sports-related concussion.

Cancer Caring Center

Cancer Caring Center

Since 1988, the Cancer Caring Center has provided a wide variety of free programs to help patients and families - including children - cope with the emotional impact of cancer. Services feature community support groups at 18 locations, a telephone helpline, individual counseling, children's groups, "Live Well With Cancer" workshops, resource library and much more. The Center is a local charity with no national office; all funds raised here stay here.

2016 Rock Steelers Style

Steelers players are accustomed to lights, camera and football, but on Friday night it was lights, camera and fashion when Rock Steelers Style took over Stage AE for the team’s annual fashion show.

There were stunning red carpet arrivals, a style lounge featuring the hottest Steelers fashions and country music star Steve Moakler performing, and the highlight of the night…Steelers players and their families taking the runway for the upbeat and energetic show.

“It’s always fun, especially since I get to bring my family out and we get to interact with it and have a little fun with it and show our fashion sense,” said Arthur Moats, one of the fashion show co-captains. “My daughters always have a blast with it, stepping outside the box with the fashion. My kids like the glitter and all. But I like to keep a classic look that is sharp and I like to add a little color. We have fun with it. It’s an annual event for the Moats family.”

The theme this year was ‘Power & Grace,’ and there was plenty of both as the Steelers teamed with the Pittsburgh Ballet Theater Corps de Ballet to bring the two together, with the dancers joining the players and their families on stage.

While the event, which was chaired by Art and Greta Rooney and Mike and Kiya Tomlin, was about fun and fashion, it had a much deeper meaning. All proceeds benefited the UPMC Sports Medicine Concussion Program and the Cancer Caring Center, two charities that have a long relationship with the Steelers.

“It’s for a good cause,” said David DeCastro, the other fashion show co-captain. “I am not a fashionable guy, but it’s not hard to put some clothes on and walk down a runway to help others. It’s not asking me much. I am happy they chose me and I can help the cause.”

The show kicked off with welcoming remarks, and then it was time to hit the runway. Platinum recording artist Daya performed her hit song, “Hide Away,” while the latest fashions from the stores at Ross Park Mall were highlighted.

Next up was a style Steelers’ fans are accustomed to seeing, the players, many with their kids, wearing their Nike game jerseys. LInebacker James Harrison flexed in his jersey, winning him the coveted Swag Award.

Black and gold is always in fashion, and definitely was featured in the ‘Wear What We Wear’ scene, as players and their families sported Steelers apparel that fans can find at the Steelers Sideline Stores, and clothes that made DeCastro more comfortable.

“If I could wear the same pair of clothes every day I probably would,” said DeCastro. “For me personally fashion is not at the top of the list. For some people it is, and I respect that. But I respect what the fashion show means and does for others. It’s a great environment, great event. People have fun with it. We have fun as a team getting together outside of football for it.”

The fun continued with Kiya Tomlin’s Uptown Sweats line modeled by Pittsburgh Ballet Theater dancers while Daya sang, ‘Sit Still, Look Pretty.’ But for most of the night, nobody was sitting still. The action was hot, fun and fashionable.

“I enjoy trying to be different, trying to just stand out in a little bit of fashion,” said linebacker Ryan Shazier. “This is definitely fun. You get to dress up and be yourself and you have your family around. We are a close team, and to do something like this together is a lot of fun.

“It’s fun to see guys come out and what they wear. We have some guys who really step it up. Arthur Moats is a smooth and conservative dresser. He has really good fashion. It’s a combination of guys who are best dressed. I like to throw myself in there too. It’s a combination of guys when everybody wants to dress up.”

And dress up they did. Before the night was over it was tuxedos for the rookies, stylish, high-end suits right out of the players closets, and an array of glamorous gowns from Ross Park Mall retailers gracing the ladies.

“Any time you are able to do anything like this for great cause, you want to be a part of it,” said Moats, whose kids won the Junior Swag Award. “I feel like the Rooney family does a great job with the charitable outreach. They set the standard here.”

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