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Getting ready for 'My Cause, My Cleats'

Posted Oct 24, 2017

The NFL will once again allow players to design their own cleats for a game this season.

Steelers’ players will be taking part in the NFL’s 'My Cause, My Cleats' when the team plays the Cincinnati Bengals on Dec. 4 at Paul Brown Stadium.

They will join players from around the NFL who will be sporting cleats customized with looks that represent charities that are near and dear to them as a part of the league’s player cause initiative, 'My Cause, My Cleats,' which was launched last year.

The initiative was created for NFL players to showcase a charitable cause that is meaningful to them. Players took part in helping to design their own cleats, with the NFL giving final approval.

The list of Steelers’ players still isn’t complete, but it will include Jordan Berry, Anthony Chickillo, Bud Dupree, William Gay, Joe Haden, Cameron Heyward, Jesse James, Vance McDonald, Mike Mitchell, Arthur Moats, Roosevelt Nix, Ben Roethlisberger, Coty Sensabaugh, Stephon Tuitt, and Alejandro Villanueva.

Heyward’s cleats will represent the Heyward House Foundation, and be designed to bring cancer awareness. Heyward’s father, former NFL running back Craig ‘Ironhead’ Heyward, died from brain cancer.

“This is not just representing my dad, but cancer in general,” said Heyward. “I have gotten to know a lot of people that struggle with it. I just want them to understand I am going to fight that fight with you, be there for you, and raise enough awareness for it.”

Heyward said the initiative is a popular one among the players, because while football is their job, it’s not the only thing that is important in their lives by a longshot.

“We care about so much more than just football,” said Heyward. “It’s nice to have a time when we can raise awareness for things we care about it, and show that we care about things.”