The Steelers will celebrate Breast Cancer Awareness month throughout October, with on and off the field activities planned.
Dennis Dixon, who lost his mother to breast cancer, along with Nick Eason and Max Starks, whose mothers are survivors, kick things off by hosting a breast cancer cooking class.
On Sunday players will wear pink cleats, wristbands, gloves, sideline hats, helmet stickers and chin straps against the Ravens at Heinz Field.
Sideline Gatorade towels will be pink as well as goal post pads, kickoff coin and footballs will have a pink ribbon. The items will be autographed and the NFL will auction them online with funds benefitting breast cancer charities.
During pregame the Steelers will pay tribute to local survivors and ZTA will distribute pink ribbons that will be handed out at GameDay Live before the game.
The team is also involved in events during the month geared toward educating breast cancer survivors, raising awareness and helping to find a cure.
The event benefits Glimmer of Hope, a foundation that is committed to raising funds for breast cancer research and finding a cure.
“It’s for a great cause,” said Heath Miller, whose cousin successfully battled the disease. “It’s something that has been a part of the Steelers for a while now. It’s such a good thing. It’s important for us to contribute.”
Miller and many of his Steelers teammates will be on hand at the event, which also includes a silent and live auction with autographed Steelers memorabilia.
“The Steelers exposure helps tremendously,” said Diana Napper, the founder of Glimmer of Hope. “What they do on the field is so important, and it’s great. What they do off is so important to an organization like mine. It is one thing to be able to catch a ball, throw a pass. But to take time out of your day to help another human being says a lot for the organization and the people they employ.”
For more information or tickets for Bid For Hope call 1-800-454-6746 or visit Bid For Hope.
Steelers breast cancer apparel can be purchased throughout October at the Steelers Online Store with proceeds benefitting breast cancer research.