The Steelers are encouraging local students and fans to celebrate the NFL’s Kickoff Weekend by showing their Steelers spirit on Friday, September 9.
Schools will be able to participate in a nationwide Back to Football Friday contest while fans and local companies can show their loyalty to the Steelers by planning office events or wearing team colors to work.
Back to Football is the National Football League’s theme to promote the kickoff to the 2011 NFL season, in cooperation with United Way. Back to Football Friday is a way for communities nationwide to show their excitement for the return of NFL football.
Schools can enter the Back to Football Friday contest at Back To Football Friday Schools. They will be asked to submit photos of their Back to Football Friday event and answer brief essay questions for the chance to win a $10,000 NFL PLAY 60 grant for fitness equipment at their school and an NFL team celebration. Thirty-four winning schools will be selected as “NFL PLAY 60 Super Schools,” one in each of the 32 NFL markets, and two at-large winners. Through the contest, schools can cheer on their favorite teams, while supporting the health and wellness of children in their community.
Fans also may take their team loyalties to work on September 9, wearing their favorite team jerseys or gear or planning a special office event to celebrate the return of the football season. Working with United Way, the NFL is offering fans the chance to show their NFL passion by creating their own virtual touchdown dance, entering the Extreme Cubicle Makeover Contest and taking the United Way Healthy Kids Pledge—for the chance to win NFL Shop gift cards and even tickets to Super Bowl XLVI. Companies and individuals can register to take part at Back To Football Friday Office.
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