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A unique opportunity for rookies

Posted May 20, 2017

Three of the Steelers draft picks are attending the NFLPA Rookie Premiere.

Rookies JuJu Smith-Schuster, James Conner and Joshua Dobbs are getting an introduction into the NFL as the three are attending the NFLPA Rookie Premiere in Los Angeles.

The three-day event, which includes approximately 40 rookies league-wide and is unique in professional sports, introduces the players to the business and marketing side of the NFLPA, allowing them the opportunity to build relationships with their corporate partners.

One of the highlights of the premiere will be when the players have their photos taken at the Los Angeles Coliseum for their official rookie football cards, the first time they will actually wear their Nike Steelers’ uniform.